Text

Services Marketing

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tell about introduction to services, key competitive trends and conceptual framework of the book, focus on the customer, listening to customer requirements, delivering and performing service, managing service promises, etc.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

658.8 ZEI s

Penerbit

usa : mc graw hill., 1996

Deskripsi Fisik

700 hlm.

Bahasa

English

ISBN/ISSN

0-07-078250-4

Klasifikasi

658.8

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

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Subjek

Marketing

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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