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Ditemukan 1 dari pencarian Anda melalui kata kunci: author=Christian Hofer
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International Journal Logistic Management: What gets suppliers to play and w…
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Adriana Rossiter HoferChristian HoferMatthew A. Waller

Abstract Purpose – The purpose of this paper is to adopt and contribute to the further development of the relational view by examining the drivers of retailer-supplier collaboration and its effect on the performance of both the retailer and the supplier. Design/methodology/approach – The paper draws its conclusions from a structural analysis of dyadic survey data collected from consume…

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Vol. 25 Iss 2 pp. 226 - 244
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